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Scottish Power Bruce The Butterfly

2018

A digital identity that uses violet frequencies to express clarity, depth, and intelligence.

Project

Scottish Power Bruce The Butterfly

Client & Producer

Scottish Power | Eyebolls

Year

2018

Category

Motion Graphics

Role

3D Artists

Signal in the Noise

In collaboration with the brilliant Eyebolls Studio, we helped bring ScottishPowers Bruce the Butterfly to life through modeling, look development, scene setup, lighting, and rendering.

System and Application

Blending live action with Bruces CG world was a playful yet intricate challenge, with careful scene design ensuring the character felt seamlessly part of every environment. Beyond animation, we also crafted striking stills for the campaign giving Bruce a starring role both on screen and in print.